PelicanDream Blog

Follow our latest news, views, tips and articles here...

Build a Website for the Audience You Want to Reach

04-blog

 What is your website about?
A nice simple question but one that will impact upon everything else you do. Even the biggest of sites can be summarised easily and ideally you can describe what your site is about in one simple sentence.

As you build your site you will be tempted by shiny new widgets or flashy graphics you stumble across which can easily lead to you going off topic or creating a confused site.

Continue reading
  912 Hits
  0 Comments
912 Hits
0 Comments

Why Your Website Needs an SSL Certificate

03-blog

In 2016, retail e-commerce sales worldwide amounted to 1.86 trillion US dollars and e-retail revenues are projected to grow to 4.48 trillion US dollars in 2021. With cybercrime on the rise, the need for businesses to be trading securely online has never been greater.

Continue reading
  930 Hits
  0 Comments
930 Hits
0 Comments

Keys to Creating a Successful Website

02-blog

Before jumping in at the deep-end and firing off a wild range of helter-skelter, machine-gun-style paint splatters, in an effort to bring out the hidden Picasso in you, put on your loafers, make yourself a cup of coffee or tea, get comfortable with pen and paper, take a deep breath and... 

Continue reading
  969 Hits
  0 Comments
969 Hits
0 Comments

Company Website - Necessity or Extravagance?

01-blog

It is often difficult for a small company to justify the costs of website design, SEO or maintenance. There are all sorts of arguments that can be levied against spending money on a website. Some of these are for example that a lot of B2B purchase decisions are not really made through vendors found on the internet, but through face-to-face contact, sales reps or existing vendor-supplier relationships as well as the ubiquitous 'network'.

However, there are actually some very compelling reasons for all companies, no matter what their size, to spend attention on their website and keeping it alive, fully responsive across all devices and up-to-date.

Having a website is actually not something that's 'nice-to-have' or a 'luxury', or even just case of 'having a presence' or keeping up with the proverbial Jones's. In today's fast-moving and every-changing online world, it is an absolute necessity.

Let's look at some good reasons why a company, should have a website:

Continue reading
  951 Hits
  0 Comments
951 Hits
0 Comments